Case Studies
Timberbush Tours
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Timberbush Tours are one
of Scotland's leading sightseeing tour operators. As a 5-Star
sightseeing tour operator they introduce the splendour of Scotland to
tens of thousands of visitors each year. When it came time to select
an online booking partner they needed efficiency, flexibility and
functionality in equal measure. |
Although still a family business, Timberbush Tours have
a reputation as being one of the biggest and best sightseeing operators in
Scotland. Like any successful sightseeing operator, they sell direct from
their presence on Edinburgh's Royal Mile, online from their web site, and
via a network of agents and affiliates. The brief for their online ticketing
solution was clear. Deliver a system that could provide one point of entry
for all bookings from each source, automate the relationship with agents,
extend the sales channel to online affiliates, and process payments online
for 24/7 web bookings.
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iBooking Ticket was the solution. Developed very much with the needs
of the sightseeing operator in mind, the system easily allows
multiple booking sources to feed into one easy-to-access single
online database. With a customised front-end booking process on the
Timberbush web site, a streamlined internal booking engine for
shop-based staff, and a secure agent login flexible enough to deal
with varying commission rates, iBooking Ticket delivers the good for
Timberbush day in, day out. |
As with all iBooking products, a single secure
point of entry via just a web browser provides full access to the
control system allowing Timberbush Tours to manage all tours, rates and
bookings. With control over seasonal price changes, maximum
capacities, passenger lists and much more, iBooking Ticket is now at the
heart of the Timberbush operation. With automated payment processing,
the system acts as a permanently open sales channel and has greatly
reduced administration as well as encouraging higher levels of business
from international customers looking to complete their itinerary prior
to their visit.
iBooking Ticket offers Timberbush Tours;
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Direct online booking for
all bookings from the company web site. |
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Unlimited number of agents
can be given logins with custom commission rates assigned. Extends the
sales channel and reduces admin at the same time as allowing agents to
make reservations with no need for phone calls. |
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Instant booking
confirmations to Timberbush and to customers. |
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Permanent access to both
customers and bookings with easy export of customer data for reporting
and analysis. |
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Built in
online marketing features allowing fast communications with past,
present and future customers. |
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Control the entire
solution using only a web browser from any location. |
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Low start-up costs and a
pay-for-performance model. |
Learn more about iBooking Ticket at
http://ticket.ibooking.com
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